Colors Company for Paints, specialized in supplying automotive paint products, launched its new branch in the Eastern Province in Dammam, on last Monday, 11 December 2023.

The inauguration was made during a ceremony held by the Company on this occasion in the presence of a number of senior executives of the Company from around the world, a huge number of its clients in the Kingdom, and mass media as well.

Following the inauguration ceremony, the President of Colors Company for Paints, Kamel Al-Qudsi, expressed his happiness, pointing out that the new branch comes as an extension of the company’s approach for expansion, development and achievement of further growth through chains within the Kingdom, in order to reach out to the largest base of our clients to fulfil their needs and raise business efficiency and offer distinct products to enable maintenance centers to maintain the level of performance and service.

Al-Qudsi said: “The Company continues to expand its footprint in different cities and provinces of the Kingdom and our branches has reached 10 branches. He indicated that the new branch is designed as per the highest international standards and has an integrated training center for training technicians on modern techniques of paints and use of the company’s new products. The training center contains integrated warehouses to ensure constant availability of products for our clients in the Eastern Province.”

He added: “The Company has recently initiated an ambitious strategy aiming to expand its business horizontally to serve different sectors, empower Saudi talents to take the lead in the painting sector and contribute to diversified sources of income within the non-oil sectors, emphasizing that the new branch will contribute to creating new job opportunities for Saudi talents and investing in the national human resources to align with the goals of the Kingdom’s Vision 2030 under the leadership of the Custodian of the Two Holy Mosques, King Salman bin Abdulaziz and the Crown Prince, Mohammed bin Salman bin Abdulaziz.”

It is noteworthy that Colors Company for Paints is a national company established in 1989, and is one of the most distinguished companies in supplying automotive paint products in the Kingdom and the region. It offers more than 3,500 products and has partnerships with an elite group of global companies operating in this industry.