VIRGIN Mobile was awarded the annual Middle East G-Summit event organized by Genesys last April 10 at the Armani Hotel Dubai for the Best Digital Experience for Customers and Achieving Better Results based on Genesys Technology. Virgin Mobile KSA was crowned as the leading company in the Kingdom that puts its customer at the forefront and in the center of its interest. The award was received by Imad al-Din Bazari, Director of Digital Marketing at Virgin Mobile KSA. The event is considered as one of the most important annual events to honor the companies that offer the best customer experiences based on the advanced techniques of Genesys.

Virgin Mobile KSA always strives to provide the best service to its customers by extending new opportunities and offering the highest standards in customer service focused on customer satisfaction, while continually working towards enhancing the customer experience. The award came after the CITC announced at the end of 2017 that Virgin Mobile KSA was the telecom operator with the lowest number of customer complaints among its competitors in 2017, confirming the company's commitment to support and promote "Customer Experience" as one of the key pillars to ensure rewarding experiences for its customers.

Fouad Halawi, Chief Executive Officer of Virgin Mobile Saudi Arabia, said: “In the light of continuous and rapid developments, the digital transformation has left a positive impact on our society, leading us to find effective solutions to keep pace with these changes and provide the best innovative services that match the aspirations of our customers. I congratulate every member of our team for this great achievement." — SG