HILI Mall has signed a contract with LuLu International Group, the leading retail conglomerate in the UAE, to open a new 70,000 square feet hypermarket in September 2016.
The group is undoubtedly doubling its chance for success by strategically planning to boost their presence in the city of Al Ain through exploring new market opportunities such as this and adding value to their business associates. Now playing a major role of being the mall’s new anchor, LuLu Hypermarket will certainly provide great shopping experience to Hili Mall’s customers with unparalleled quality in terms of products and services.
The agreement is in tune with Hili Mall's focus to attract leading global brands for meeting the daily needs of families in Al Ain. Being a highly diversified entity with an ever-growing customer base, Hili Mall intends to cater for the multi-ethnic community in the region. With Lulu’s range of attractive products and competitive prices, the new hypermarket is expected to drive a large segment of Al Ain population to the Mall, especially from the Hili district and its neighborhood.
The contract was signed by Eng. Saeed Sultan Al Dhaheri, CEO of Hili Mall, and Yusuffali MA, Chairman of LuLu Group, in the presence of Hany Abd El-Hamid, Deputy General Manager of Hili Mall and Shaji Jamaludheen, Regional Director of LuLu Group in Abu Dhabi.
“LuLu Group is a leading entity within the global retail industry and will be an important component of Hili Mall. We are delighted to seal this partnership; and are confident that the new hypermarket alongside internationally-acclaimed retail groups such as Al Shaya, Landmark, Kamal Osman Jamjoom, and other renowned brands will be a focal destination which will be attracting more visitors to the mall. In turn this will pave the way for more collaborations to bring-in other leading brands, with the goal of raising the footfall at Hili Mall and fulfilling its duty of providing all products under one roof,” said Eng. Saeed Sultan Al Dhaheri, CEO of Hili Mall.
“Opening LuLu Hypermarket in the beginning of September 2016 will enrich and diversify Hili Mall’s shopping experience, which is part of our committed strategy. It is important to shed light on the wide variety of products in LuLu Hypermarket which satisfies the need of a large segment of customers. Definitely more visitors will be attracted to the Mall in all days of the week,” said Hany Abd El-Hamid, Deputy General Manager of Hili Mall.
“Our presence in Hili Mall demonstrates our commitment to be having a presence in all major retail landmarks across the UAE. Due to its distinguished location within Al Ain, Hili Mall offers an additional advantage to LuLu Hypermarket. We are keen to enhance our visitors’ unique shopping experience,” said Yusuffali MA.
“Hili Mall is an ideal venue to promote LuLu’s products to cater to the wide range of needs of residents in Al Ain and its surroundings,” said Shaji Jamaludheen, Regional Director of LuLu Group, while explaining the factors that went into choosing Hili Mall for launching the hypermarket.
“Our responsibility to customers visiting Hili Mall is to offer topnotch services and products and we look forward to offering the highest quality products at reasonable prices, which are the hallmarks of the LuLu brand,” Shaji Jamaludheen added.
Positioning the store in line with customer preferences and expectations through precise and reliable market feedback, the new Lulu Hypermarket at Hili Mall will feature complete retail offerings including full groceries line, home appliances, electronic devices, general merchandise and services ancillary to the business of hypermarket. Moreover, this expansive retail facility’s key component will primarily be on fresh fruits, vegetables, meat, and seafood, all offered under one roof.
