HAFAR AL BATIN — Basicxx, the Gulf region’s major fashion, life-style and home ware retailer, has now opened doors to yet another new store in Al Makan Mall, Hafar Al Batin. They are one step closer to reaching their goal of opening 50 world-class stores across the kingdom.
The inauguration of the shop was held in the presence of distinguished gathering of prominent businessmen, government officials and other dignitaries including a large number of local citizens and expatriates. The opening was hosted by Munawwar Hussain, Country Head Basicxx; and Salem Al Maliki, Saudization & Recruitment Manager.
Company’s Chairman Mohammed Yusuf Al-Sagar said: “The Kingdom’s retail sector has been witnessing sustained growth in the last few years, even outperforming the other major sectors by a significant margin. Against this backdrop, we at Basicxx have continued our ambitious plans to open new stores at strategic locations.”
He has also pledged to hire more Saudi youths who will be deployed after training to Basicxx stores across the country. This will open doors for the nationals to work in fast growing retail sector with one of the leading retailer in the industry.
Basicxx is a one-stop shop. Its spacious ambiance, chic interiors and an astonishing range of options, all under one roof, make Basicxx an unforgettable experience for the whole family. Basicxx has three stores in Jeddah and five in Riyadh, one in Dammam — all of which offer the best and latest trends from the world over ‘off the catwalks, into your wardrobe.”
Mohammed Adil, CEO of Basicxx, said: “We want to target all Saudi consumers and residents. The move to open new stores at such a fast pace is mainly aimed at reaching out to large number of customers and gaining a leadership position in the domestic retail market,” said Adil.
Basicxx is the first fashion store of its kind which will source and display the latest fashion within 30 days of their launch in Europe, the United States or any other country of the world.” He said more than 5,000 fashion items were currently on display at the store.
The store at Al Makan Mall has approximately 12,000 sq. feet in area, and it has fashion for ladies, men, kids and home.
The concept Basicxx is owned by Al Yasra group, one of the leading business conglomerates based in Kuwait and operating in and around the GCC in several sectors, including food and fashion. Al Yasra has developed Basicxx as a shopping destination for “value conscious” families and individuals. — SG
