Van Cleef & Arpels launches Two Butterfly creations as spring season blossoms

Van Cleef & Arpels launches Two Butterfly creations as spring season blossoms

March 23, 2016
Van Cleef & Arpels launches Two Butterfly creations as spring season blossoms
Van Cleef & Arpels launches Two Butterfly creations as spring season blossoms

THIS March, Van Cleef & Arpels is celebrating spring by unveiling new pieces in its Two Butterfly collection. Inspired by all the freshness and vitality of the season, these creations combine the gentle luster of mother-of-pearl and pink gold with the sparkle of diamonds.

Enthralled by the spectacle of nature’s awakening, the Maison celebrates the coming of spring each year with creations touched by an ethereal grace. With this bloom of jewelry, it transcribes the infinite shades of flora, the trembling of a petal or the delicate beating of wings.

Butterflies are true emblems of Van Cleef & Arpels. Present in the Maison’s imagination since the 1920s, they express the joyful energy that drives this season of renewal. In the Two Butterfly collection, they reveal themselves alone or in pairs, bestowing their caress on the skin like the messengers of a benevolent nature.

For the first time, the collection takes on the delicate luster of mother-of-pearl, associated with pink gold and diamonds.  Revealing their iridescent hues to the light, two butterflies – punctuated by a glittering heart – form a feminine pair of earrings. This tender couple also alights on a Between the Finger™ Ring, whose inverted motifs – respectively adorned with mother-of-pearl and sparkling paving – illustrate the asymmetric style cherished by Van Cleef & Arpels. It provides an aesthetic evocation of the ceaseless movement of nature gives rise to harmonious juxtapositions of materials and instills the creations with a gentle vitality. Captured in mid-flight, the Maison’s ethereal emblem also becomes a pendant, drawn to a fine chain by the sparkle of a round diamond.

Inspired  by nature  since its foundation,  the Maison chooses from among her  finest  materials.  In keeping  with Van  Cleef  & Arpels’ tradition  of excellence, they are selected using the most stringent  criteria of quality.

Informed by over a century of jewelry-making expertise, the new Two Butterfly creations reflect  all the  Maison’s savoir-faire,  from  the  creative  process through to the final polish. Their set surfaces have been carefully pierced to allow the light  to pass through the  stones  and  accentuate  their  brilliance:  when  viewed from different  angles, the pieces thus present  a spectacle of equal refinement. The same  care  has been  applied  to  embellishing  the  mother-of-pearl: hand-polished, it  subtly  unveils  its reflections  to  evoke the  butterfly’s shimmering  hues.

The polishing process reveals pink gold’s gentle glitter, while the stone-setting is accomplished in a way that fully magnifies the diamonds. Three setting techniques  have been  employed,  depending  on the  piece. Grain  setting – present on the Finger Ring’s paved motif – stands alongside prong  setting,  which retains  the  marquise-cut diamond  that  depicts the animal’s body. On the pendant, a round diamond in a closed setting punctuates the chain with a halo of light.


March 23, 2016
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