By Amal Al-Saeed

Okaz/Saudi Gazette

RIYADH — Noura Al-Dousary was not sure of the success of her experiment but decided to go on with it no matter what the consequences. She was determined to break the monopoly of men over the laundry shops; so about four months ago she established her own shop in Riyadh which has so far proved to be successful.

She said the shop is entirely manned by Saudi women who are giving a different touch to the laundry of men and women clothes.

Noura said she employed seven young Saudi women and trained them on washing and ironing of the clothes.

"I wanted to empower women in the field of trade to help achieve the goals and objectives of the Vision 2030," she said.

She said she had carefully studied the project before venturing to make it a reality adding that her project was not only for economic gains but also for a societal objective.

Noura said the women proved to be good in laundry and she was able to attract a large number of customers in a short time.